When setting foot into new terrain, you have to know where the journey is going.
The health market is in big motion. And before choosing your path, it helps to orientate yourself. How do the big players in the industry answer the question of tomorrow? And how should you answer them?
Our in-house 2017 PHARMA Digital Innovation Report provides detailed information. In it, we subjected the industry to a qualitative as well as quantitative analysis, awarded an >innovation score< and supplemented concrete recommendations for action.